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women’s business ownership in Vermont.

Burlington Chapter Meeting

  • August 17, 2016
  • 11:30 AM - 1:00 PM
  • Zen Gardens Chinese Restaurant, 7 Fayette Drive, South Burlington, VT 05403
  • 8


  • A guest may attend 2 chapter meetings without charge. After the second chapter meeting, there is a $20 charge per chapter meeting — or Join WBON for unlimited access.

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Burlington Chapter Meeting

Topic:  How to Make the Ask, Close the Deal

By:   Heather Wright, WrightJones, PLC       
        Pat Heffernan, Marketing Partners, Inc.

Overview:  Your prospect understands the pros and cons. They have a problem, and they know the service or product could solve it for them. You’ve established a connection. The budget is good to go and the time is right. Now all that’s left to do is close the deal.

Yet small business owners, (and in particular women), often struggle with wording for their deal closing. Does this sound too pushy? Too weak? Should you ask a question, or use a statement instead? But there are several strong ways to close a deal — and practice builds confidence and comfort.

Heather and Pat will briefly highlight the challenge, offer concrete tips, and play the roles of business owner and prospect. Then the group will work in pairs to practice with each other.
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